You are probably here because you are starting out on a new business adventure, how super exciting. You probably want to jump right into creating a logo and a website, BUT wait. While this is the fun part, you should do some pre-work first to ensure that your logo and your website are addressing your target audience. If you don’t really know who your target audience is and what their pain points are, you might risk missing the mark and not create a compelling offer that meets their needs.
So I have created this guide to give you a good start on defining your target audience. I hope you find it useful.
Just because you have a website, doesn’t mean people can find you. This is where SEO (Search Engine Optimisation) comes into play. This tells our friend Google what websites to show for specific search words. But SEO is one of the biggest mysteries for small entrepreneurs, after all you are not an expert and probably don’t have the funds to engage an SEO company.
So I have created this guide to give you a good start getting found online. I hope you find it useful.
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Just because you have a website, doesn’t mean people can find you. So I have created this guide for you to give you a good start getting found online.